Pick The Best Fundraising Idea - Family Style Recipe Books
Posted: Wednesday, October 28, 2009
by Robert Barber
http://www.cookbookpublishers.com/
It doesn't happen every day. Your fundraiser, that is. When you and your organization decides to conduct a fundraiser for a charity or good cause, you want it to be successful. One way to make sure it is indeed a success is to pick the proper fundraising activity.
Fundraising Ideas
There are plenty out there. Candy and popcorn sales, car washes, auctions, chili or pancake feeds to mention a few. Those ideas, and many others, have been just about run into the ground, though. People will buy only so much expensive candy, you know. You need to pick something that is universally liked and can be used by about everyone.
The family style cookbook has been a fantastic fundraiser for over half a century. One company I know of has been helping people raise money with cookbooks since 1947. The reason cookbooks have been successfully raising funds for that long is because they stick around after the sale. People use cookbooks over and over for years to come.
Even More Important
A family style personalized cookbook is more than just another cookbook. Since it is filled with the best recipes from the best cooks in your club or community, it also documents a bit of history by mentioning all the people who contributed. As the owner of the cookbook looks at it decades from now, they will recall the little old lady, now long gone, who offered her famous German chocolate cake recipe. Imagine telling your children or grandchildren, "This was a recipe from the lady who lived down the street from us when I was a child. She would have us come into her house and taste it. It sure brings back memories."
It Is Easy, Too
There are some basic steps involved. Beginning with a committee who must decide on the style of the cookbook, all the way to marketing and selling the finished product. A reputable cookbook publisher will have the necessary on-line tools to help you through the process. They should offer many options, and not require you to choose from a handful of templates. Things such as format, paper stock, ink color, pictures and graphics, and if you decide to include dedication and acknowledgement pages or not should be some of the options.
Last
Find a company with a guarantee. Yes, I said "guarantee." A rare few cookbook companies offer a guarantee, and that is almost unheard of in the fundraising industry. So, find a good cookbook publisher that meets the criteria above and start gathering those recipes.
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